Don Libey

1944-2015

Biographical Information
Articles
Honors

You must be a member of the ISSM in order to get access to these articles. You have permission to download them for educational purposes, but keep in mind that they are copyrighted. If you have questions, write to John Miglautsch at ISSM. He wants to know about it as soon as possible so he can help you get the articles.

Articles by Charter Senior Fellow Don Libey:

“Selling on the Web Means Selling Creativity!”

“The New Direct Marketing: Positioning the Catalog for Customer Retention and Growth”

ABOUT DON LIBEY:

Libey is considered the leading direct marketing and catalog industry
futurist and strategic planner for owners, CEOs and boards of directors.
With over thirty years of industry experience, he presents
keynote addresses to the major industry conferences worldwide and frequently
facilitates a series of CEO Intensives for strategic partner MeritDirect. He has
been an owner, director, CEO and operator of numerous catalog
companies, and has been president of Libey Incorporated since 1988,
specializing in senior-level advisory and investment banking services
exclusively to the catalog, direct marketing and e-commerce industries. He is
the author of seven books on direct marketing and the publisher of The Libey-Concordia Economic Outlook, a newsletter exclusively for clients of Libey-Concordia and its strategic partner,
MeritDirect.

HONORS:

Charter Senior Fellow, The International Society for Strategic Marketing

ISSM Top